UserTesting Blog

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  • Two women in an office reviewing a document

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    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
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    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
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    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

All articles

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How good UX leads to conversions

Whenever I hear someone ask why the user experience is so important, I think...

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UX for kids' products: Designing for the youngest of users

Everyone has had that moment. Over at the table next to you is a...

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3 copywriting tips that will immediately Increase your conversion rate

How do you grab people’s attention and get them to buy, download, or subscribe...

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8 Elements of First-time User Experience In Mobile Game Research

Picture this: someone downloads a game on their phone, plays it once, and immediately...

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UX of voice interaction

When I think of voice interaction with a computer, my mind wanders to my...

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The generation gap of Snapchat: UX for different age groups

Every Tuesday, UserTesting’s Research Team studies a different product to share here on the...

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Why first impressions matter

It’s no secret: first impressions are a big deal. The first few moments of...

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Early-stage research: How are your customers currently using your products?

Research early on in the product life cycle will help you understand who your...

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Exploring augmented reality with the mobile game Ingress

“The world around you is not what it seems.” Or so the makers of...