Blog
Calculating the value of UX research
Today’s post is an excerpt from our whitepaper, Proving the ROI of UX research...
Blog
How user testing fits into agile development
Agile has become the go-to development methodology for organizations that want to reduce the...
Blog
Canva uses UserTesting to optimize onboarding experience
The challenge The idea for Canva came from watching non-designers trying to use traditional...
Blog
3 Reasons Why You Should Conduct Continuous User Research
By now the importance of conducting user research is well established. Yet, according to...
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11 ways to generate evidence-based growth experiment ideas
Today’s post is an excerpt from our eBook, the product manager’s guide to customer-centered...
Blog
Why (and how) marketers should build empathy for their customers
Let’s be honest: empathy isn’t something most marketers spend a lot of time on...
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Mastering mobile design: focus vs. expand
Today’s post is an excerpt from SC Moatti’s new book, Mobilized: An Insider's Guide...
Blog
Defining UX research objectives
Today’s post on UX research objectives is an excerpt from our eBook, The complete...
Blog
Consider these variables before you choose a UX research method
Do any of these statements sound familiar? “We have a new product idea; let’s...
