UserTesting Blog

Featured articles

  • Photo of four business professionals meeting at a conference table

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    Design for emotion, not usability: how generative AI changes the rules of successful software

    Most product teams are under intense pressure to deliver AI-enhanced products and features, seize...
  • Photo of a shopper making a purchase on an ecommerce website

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    10 tips to create CTAs that convert

    ​If your website or app sells products, generates leads, collects sign-ups, or has users...
  • Photo of a team at a conference table discussing CX strategy

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    The missing piece in your CX strategy (hint: it’s not more tech)

    If you're responsible for digital customer experience, you've probably been here: facing declining conversion...
  • Blog

    How user feedback in design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...
  • Top down view of 4 colleagues at a round desk in a meeting

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    How to build a customer experience strategy framework

    In today’s competitive market, great customer experience is a key driver of success. As...
  • Image of frustrated user opening bank account

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    Top 5 customer frustrations with digital bank account opening

    Opening a digital bank account should be easy and user-friendly. Yet, for many customers...
  • Photo showing A/B test on mobile phone

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    A comprehensive guide to A/B testing for CRO and UX

    Here's a familiar scenario: you're at a fork in the road with two different...
  • Blog

    4 tips for customer-centric digital product development

    Collecting customer feedback is an integral part of the digital product development process. Product...
  • Image of customer giving a company an NPS rating

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    How to leverage Net Promoter Scores for better CX

    When it comes to measuring customer advocacy, many businesses rely on Net Promoter Score...

All articles

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Blog

Showdown of the Rideshare Start-ups: Uber vs. Lyft

It’s hard to imagine that less than a decade ago, the phrases “Let’s take...

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Adding remote focus groups to your user research strategy

A lot of remote, qualitative testing is done on an individual level. However, it...
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Setting clear objectives for your UX research

“What do people want?” It’s a simple question... with a complicated answer: It depends...

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Convoi by Citrix Dials Up Company Innovation with the Help of UserTesting

Carey Caulfield and her tiny but mighty team (a four-person lean startup team inside...
image with text that says 8 steps to building features your users actually want

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8 steps to building features your users actually want

Today's guest post was written by Craig Morrison, founder of UsabilityHour.com. Enjoy! You shall...

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UserTesting now lets you test almost any experience, anywhere

New suite of in-the-wild business services and better, faster mobile tests for everyone (now...

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Why You Should Do a Dry Run Every Time You Test Remotely

The UX industry is all about making a better product—improving the apps and sites...
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Using customer segmentation to get the right amount of feedback

With all the arguments about the ideal number of usability study participants, it’s enough...
Illustration of a magnifying glass, paintbrush, tools, and robot in front of a phone, tablet, and computer.

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Testing The Cross-Channel Experience Throughout the Development Process

In today's guest post, Jacklyn Cummins, Usability Analyst for Footlocker.com/Eastbay, shares the testing process...