Create content and campaigns that your customers will love
Get fast feedback from your customers on your marketing messaging, creative, and campaigns. With Marketing Insight, real customers tell you—in their own words—if your content resonates.
With pre-formatted tests designed for common marketing use cases, you can launch tests in minutes and get insights back within hours.
Tests are designed by research pros, so you can focus on the insights instead of writing questions. Customer feedback is captured on video and broken down into easy-to-consume clips with short written summaries.
Live Conversation lets you recruit and schedule live interviews with your target customers in less than a day. Share screens, take notes, review transcripts, and easily send recordings to colleagues.
Marketing Insight is part of the UserTesting Human Insight Platform
Visit the UserTesting Knowledgebase for an overview and tips to get started.
Feedback for marketers
Embed fast customer feedback in your workflows to improve campaign performance
Simple setup and automatic highlight reels make capturing customer feedback a breeze.
Improve channel performance for your entire marketing funnel—from acquisition to loyalty, and everything in between.
“What we like about UserTesting is literally the hundreds of tests that we can trigger again and again. Every time we learn something interesting.”
Shiv Singh | CMO
“Our CEO, Satya Nadella, tells us often that the source of innovation comes from having a deep sense of empathy. And it's true, empathy makes us better innovators. Today, Microsoft is stronger than ever. UserTesting helps our entire company get feedback from our customers at every single point in the journey.”
Tom Lorusso | Principal User Research Manager
“What makes Marketing Insight different from other platforms is that you clearly understand the rationale behind customer feedback. You can see and hear genuine moments of joy and frustration and that type of feedback is invaluable.”
Samantha Tazzia | Campaign Planner
