Food & beverage

Retail & ecommerce

Little Caesars Pizza + UserTesting

Discover how Little Caesars redesigned the online checkout process to drive a significant increase in their weekly order count

Keith Faigin

Online ordering shouldn’t just be simple and convenient, it should also be fun. The insight that we receive through UserTesting helps Little Caesars build digital experiences that customers enjoy.

Keith Faigin

Chief Information Officer, Restaurant Systems, Little Caesars Enterprises

  • Time
    Rise in the speed of order completion
  • Profit
    Significant increase in weekly order count
  • Joy
    Increase in net promoter score
Human insight and UserTesting have proven to be incredibly valuable resources for the Product Development team at Little Caesars. By gathering feedback and data directly from users, we gain a deeper understanding of their needs and preferences. That helps us design products and services that truly resonate with our audience.
Erica Olson
Erica Olson Lead UX, Little Caesars Enterprises
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