UserTesting Blog

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  • Two women in an office reviewing a document

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    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
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    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
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    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

All articles

Photo of UX designer and product designers working at a desk

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6 user research and UX design trends for 2023

The world of UX and UI moves fast. Innovation is the name of the...

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5 fun UX games to increase your user knowledge

Researchers and designers need to tell a holistic user story, based on real individuals...
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How to create personas using Google Analytics

Personas are a powerful way for marketing and product teams to humanize their craft...

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Craigslist: Success without design

Craig Newmark moved to San Francisco at the height of the internet boom in...

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A brief guide to Minimum Viable Product (MVP) in UX

If you're new to the world of UX and product design, you may be...

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31 expert opinions on the importance of UX in marketing

The phrase "user experience" is most often thought of in terms of product. It...
Man sitting at his desk with headphones on, smiling at his computer monitor

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How to run a true intent study

What is a true intent study? A true intent study is a type of...

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A comprehensive guide to in-depth interviews (IDIs)

You might have user data. But do you fully understand the why behind the...

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An essential guide to research operations

Introduction Is your user research department wasting time on repetitive tasks? Perhaps your approach...