UserTesting Blog

Featured articles

  • Two women in an office reviewing a document

    Blog

    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
  • Blog

    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

    Blog

    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
  • Blog

    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

All articles

Blog

4 considerations for building customer empathy into your B2B marketing

B2B customer empathy creates trust. Trust builds loyalty. And loyalty builds lifetime customer value...

Blog

How to find your way to the customer experience promised land

Customer experience has become so important—even more important than products themselves—that more than 80%...

Blog

3 key insights from Forrester’s CX Europe 2019

More than 500 of Europe’s top CX professionals came together in London last week...

Blog

Alfonso de la Nuez on why and how to democratize UX research

Alfonso de la Nuez, UserZoom’s Co-founder and Co-CEO, discusses how we now live in...

Blog

Weekly roundup: top resources for collecting customer feedback

When it comes to collecting customer feedback, one resource that always seems to be...

Blog

3 best practices for SaaS customer onboarding

If you work in SaaS, chances are you’re familiar with the enablement gap that...
Illustration of a robotic face hovering over a cell phone

Blog

How we used Machine Learning to improve Transcripts

When customers are viewing the video of a completed test, helpful features speed up...

Blog

How to strategically deploy empathy to make better product decisions

This post highlights the insightful Q&A from our recent webinar, Bridging the Empathy Gap...

Blog

Breaking hearts and making stars

In 1976, Elton John and Kiki Dee serenaded audiences, beseeching: “Don’t go breaking my...