UserTesting Blog

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  • UserTesting acquires User Interviews, a premium participant recruiting platform. Together, UserTesting and User Interviews are creating the industry’s most comprehensive and scalable customer insights solution, strengthening how organizations access real customer perspectives to make better decisions.

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    UserTesting and User Interviews join forces to strengthen the industry’s most trusted source of customer insights

    Today, UserTesting announced the acquisition of User Interviews, a premium participant recruiting platform. Together...
  • Two women in an office reviewing a document

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    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
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    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...

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How a product designer at USA TODAY leverages unexpected user feedback

UX Unfiltered is our series where we hear from UX, CX, design, and research...

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The outlook for Black Friday 2022: a UserTesting survey shows surprises

With inflation, other economic challenges, lingering post-pandemic anxiety, and an earlier start to holiday...

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Why your organization should leverage social commerce

More and more eCommerce brands are starting to sell their products on social media...
Man smiling sitting in office desk looking at laptop

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Sustainability templates for usability testing

​ With increasing global demand for sustainable products and processes, organizations are eager to...

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User testing vs. user research

User feedback is the key to making any business successful—whether you’re launching an app...
Person on a phone call looking at his laptop

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What is an affinity diagram and how do you use it?

When it comes to categorizing information, nothing is obvious. How you perceive one bit...

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5 rules for creating a good research hypothesis

A hypothesis is a proposed explanation made on the basis of limited evidence. It...

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UX best practices for GDPR compliance

When the European Union’s General Data Protection Regulation, or GDPR, went into effect on...

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Stay connected to your customers with templates for IoT

Years ago, connected devices were more of a novelty than a necessity. Today, it’s...