Blog
Scaling customer empathy at Trivago
By enabling stakeholders to connect with customers weekly, Trivago’s research team supports continuous discovery...
Blog
Seven tips for creating better digital experiences for older users
The population is shifting and the number of people in the over-60 age bracket...
Blog
The UX of IoT: Why compatibility is essential to user experience
Internet-connected devices that aren’t computers have existed since the early 1980s, when a Pennsylvania...
Blog
The trouble with mega drop-down menus and what you can do differently
Look at this… Let’s say you’re looking to buy a Samsung watch from EE...
Blog
The importance of proper ‘framing’ in UX research
At the risk of sounding like a broken record in the UX space, ‘you...
Blog
The evolution of accessibility in UX and why it’s important
Why should we study the history of anything? History helps us better understand where...
Blog
Sustainable design: how your website can save energy and the environment
How harmful to the environment is running a website? How much energy is your...
Blog
Interview: Stefan Twerdochlib, Product Design Lead at H&M
H&M, the Swedish multinational clothing-retail company, has recently seen enormous growth in its ecommerce...
Blog
Six ecommerce trends for 2019
As I wrote back in 2018, the user experience of ecommerce sites has generally...
