UserTesting Blog

Featured articles

  • The UserTesting team at Content Marketing World

    Blog

    Stop guessing, start knowing: Lessons from Content Marketing

    Walking into Content Marketing World this year, I expected wall-to-wall conversations about AI. Instead...
  • Screenshot of a woman holding a Labubu

    Blog

    The Labubu hype is real, but it’s not who you think

    Why are people going nuts over Labubus? The viral, collectible dolls raked in $418M...
  • young-woman-putting-dirty-ceramic-dish-in-dishwasher-altered-with-generated-AI-text-box-added

    Blog

    AI-assisted shopping: The new customer journey is emerging

    Summary Generative AI chatbots are changing the ways people work, so it shouldn’t be...
  • Blog

    78 marketing questions to ask (and how to test them)

    Spectacular marketers are the ones who are always asking the right marketing questions. They’re...

All articles

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Blog

Mary Meeker’s Internet Trends 2018 and the growing consumer-grade bar for enterprise software

This week Mary Meeker released her brilliant and powerful Internet Trends 2018 report. While...

Blog

What makes gamification a powerful tool in user experience?

In 2016, an estimated 2.6 billion gamers worldwide (according to Unity) generated close to...

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Join UserTesting at Enterprise UX

The countdown is on for Enterprise UX in San Francisco! Enterprise UX is an...

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What is UX prototyping and why should you test early?

The best user experiences don’t happen by luck. UX designers and researchers follow an...

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6 ways to compete in the age of the customer

The age of the customer has arrived, which according to Forrester Analyst Kelly Price...

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UserTesting success story: How Cupid's Charity improves the online fundraising experience

UserTesting recently awarded the nonprofit organization Cupid’s Charity a grant of pro bono studies...

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UserTesting success story: How Autotrader improves the car buying experience

With 14 million qualified buyers visiting their site each month, Autotrader is constantly looking...
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Top 8 tips and tricks for conducting remote omnichannel studies

A single continuous experience that spans multiple channels, whether physical or digital, is considered...
illustration of woman at laptop thinking about money

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The things people tell you when you’re not there

Recently, our friends at NerdWallet published a fantastic post on Medium discussing some impactful...