The Stars Group + UserTesting

Learn how the Stars Group uses insights from customers to build enjoyable gaming experiences

Daryn Hobden, Department Head of UX Architecture

With UserTesting, it is so much quicker to gain insights and deliver a best-in-class experience for our customers.

Daryn Hobden

Department Head of UX Architecture, The Stars Group

  • Fast feedback improved productivity and reduced costs
  • Expanded the brand’s geographic reach
  • Acquired new customers and cross-sell opportunities
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