Guides

Expert resources for UX, product, design, marketing, and CX teams to craft better experiences

TEASER-Designing AI-Powered Shopping Experiences for the Next Generation of Commerce-960x540

Guide

Designing AI-powered shopping experiences for the next generation of commerce

A practical guide for eCommerce and digital leaders in retail and CPG AI is...
TEASER-Optimizing-the-funnel-960x540

Guide

How to engage and convert prospects from every customer channel

Learn what drives buyers to your website and gets them to stay beyond the...
Digital assets for UserTesting guide: Maximize marketing ROI—before you waste another dollar

Guide

Maximize marketing ROI—before you waste another dollar

It’s not just about measuring performance. It’s about engineering it—before launch. Marketing is under...
Image of a woman sitting in front of a laptop speaking and gesturing with her hands

Guide

Guide to human insight for UX research teams

This five-part guide is designed to help UX researchers (as well as those advocating...