UserTesting Blog

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  • UserTesting was named a Leader in The Forrester Wave™: Experience Research Platforms, Q1 2026.

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    UserTesting named a leader in The Forrester Wave™ for Experience Research Platforms, Q1 2026

    Experience research is evolving rapidly—becoming more continuous, more collaborative, and more deeply embedded in...
  • UserTesting acquires User Interviews, a premium participant recruiting platform. Together, UserTesting and User Interviews are creating the industry’s most comprehensive and scalable customer insights solution, strengthening how organizations access real customer perspectives to make better decisions.

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    UserTesting and User Interviews join forces to strengthen the industry’s most trusted source of customer insights

    Today, UserTesting announced the acquisition of User Interviews, a premium participant recruiting platform. Together...
  • Blog

    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...

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Player experience in video games

Crafting an immersive and enjoyable player experience isn't just essential for your game's success—it...

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Introducing AI Insight Summary

Takeaways The AI Insight Summary generates powerful insights on-demand for faster analysis by leveraging...

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Why patient and consumer insights matter to healthcare executives

Consumers today emphasize health and wellness more, yet are increasingly frustrated with healthcare systems...
Photo of a person holding a laptop on their leg

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How to optimize your digital front door in healthcare

As patients increasingly expect on-demand access and convenience, a robust digital presence has become...

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Testing your mobile healthcare experience

The healthcare landscape is changing rapidly due to technological advances and the proliferation of...

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Launching UserTesting AI video series — All Things AI

UserTesting is excited to announce the launch of All Things AI, a video series...

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5 ways media and entertainment organizations increase customer engagement

Customer engagement strategies are an important approach for improving customer lifetime value, revenue, and...

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How to test automotive experiences

As the automotive industry continues to undergo digital transformation, user experience (UX) and user...

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How to upgrade the digital customer experience in the travel and hospitality industry

For the best user experience (UX), the traveler’s journey must be optimized for ease...