UserTesting Blog

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  • Two women in an office reviewing a document

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    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
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    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
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    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

All articles

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How to build products that are 10x better than the competition

Elon Musk’s companies are making a ruckus in the automotive, aerospace, oil, and utility...

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To block or not to block: Can UX and digital advertising be friends?

It’s a rare occasion that I pay attention to an advertisement—let alone enjoy one...

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Does anticipatory design assume too much?

In my previous life working in finance, I worked long hours, had a tortuous...

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Cognitive psychology for UX: the principle of limited attention

It’s physically impossible for us to pay attention to everything in our environment. We...

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Engage and delight your users with empty states

A few years ago, I was midway through a trip around the globe and...
Photo of a group of office workers at a conference room table using their mobile phones

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Will AI replace your smartphone?

Can you imagine life without your smartphone? Seriously. The last time I forgot mine...

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The meeting every executive should demand: the CX council

Creating a seamless customer experience is hard—especially at large organizations. Even if you know...

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The growing importance of UX research in the healthcare industry

With the passing of the Affordable Care Act in 2010, UX research on healthcare...
Graphic showing outputs of ideas from a mobile application

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Do You Know Who Your Mobile Competitors Are?

Do you know who your competitors are? Sure you do. You watch them constantly...