UserTesting Blog

Featured articles

  • The UserTesting team at Content Marketing World

    Blog

    Stop guessing, start knowing: Lessons from Content Marketing

    Walking into Content Marketing World this year, I expected wall-to-wall conversations about AI. Instead...
  • Screenshot of a woman holding a Labubu

    Blog

    The Labubu hype is real, but it’s not who you think

    Why are people going nuts over Labubus? The viral, collectible dolls raked in $418M...
  • young-woman-putting-dirty-ceramic-dish-in-dishwasher-altered-with-generated-AI-text-box-added

    Blog

    AI-assisted shopping: The new customer journey is emerging

    Summary Generative AI chatbots are changing the ways people work, so it shouldn’t be...
  • Blog

    78 marketing questions to ask (and how to test them)

    Spectacular marketers are the ones who are always asking the right marketing questions. They’re...

All articles

Graphic showing outputs of ideas from a mobile application

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Do You Know Who Your Mobile Competitors Are?

Do you know who your competitors are? Sure you do. You watch them constantly...

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How to implement the lean startup method at large organizations

When you hear the word, ‘startup’ what do you think of? Is it a...
Photo of a laptop on a desk with a cup of hot coffee

Blog

Cognitive Psychology for UX: The Principle of Least Effort

Our brains are sophisticated machines. They’re capable of processing complex patterns, and they regulate...

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Win More A/B Tests by Answering These 3 Questions

When it comes to gauging the effectiveness of your A/B testing efforts, there’s one...

Blog

5 Digital Experiences That Drive Users Crazy

Many of us spend a good portion of our day on the web. And...
Photo of a businessperson's hands holding and tapping on their iPhone

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iOS App Testing is Easier Than Ever: No SDK Integration, Updated Interface

New updates to UserTesting’s mobile app recorder just made it easier for anyone to...

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Making good on your UX debt

Have you ever loaned a friend something, with only their word they’d pay you...

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Adobe Engages UserTesting to Help Transform Photoshop Feature

The challenge Last October, Adobe set out to deliver on a frequently-requested image extraction...

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Good UX is Good Marketing: Brand Affinity Through Delightful Interactions

It’s one of my favorite feelings, and I’m sure you can empathize: the mix...