UserTesting illumi awards 2021
Glad to see you're in it to win it. Although 2021 submissions are now closed, you can to submit your 2022 application.2022 ENTRY FORM
What are the illumi awards?
The UserTesting illumi awards seek to inspire the world to think about human insights as a key ingredient for customer experience excellence, product and marketing innovation, and team success. These awards recognize and celebrate the individuals and organizations who use UserTesting to make a meaningful difference in these areas.2022 ENTRY FORM
illumi Award Winners
Adobe tapped into human insights to make BRP's digital experiences as good as their world-class product experiences.
The world’s leading meal kit provider uses fast human insights for 9 out of 10 app and research initiatives.
Wise built out a research team, democratized testing of its digital products, and achieved a 400% increase in online page views.
Burberry improved their app experience and their development of personalized content.
Post Office UK obtains insights regarding their digital products and in-store services, leading to improvements that delight their customers and postmasters.
Betway utilized human insights to increase app downloads by 600% in emerging markets.
Krikey quickly reached one million downloads of their AR gaming app, using human insights to build a product that customers love.
The Philadelphia Inquirer worked with UserTesting to expedite their transition to digital formats, and increased their mobile checkout rate by 68%.
Vernier Software & Technology adapted to dramatically changing business conditions during pandemic with a world-class UX function built around UserTesting.
Rothy’s successfully relaunched an eCommerce website that customers love.
In special recognition of companies who have achieved extraordinary success using human insights to deliver world-class CX, UX, marketing or product innovation.
Enter to win!
Celebrating the year’s top human insight explorers
Winners of an illumi award are honored as human insight explorers who pioneer new horizons and transform the way business is done. Their innovative thinking and relentless focus on creating great experiences–and eliminating bad ones–have led to some of the year’s most inspiring discoveries.2022 ENTRY FORM
How do I improve my chances at winning?
Improve your chances of winning by focusing on tangible business results. Focus on business wins, like improved sales and profitability, reduced business risk, successful products, stronger brands, high customer satisfaction, or improved employee experiences. What are your moonshots this year?
If you have a story about how you use insights to create more effective, easy, and enjoyable customer experiences, we encourage you to submit an application.
What do winners get?
Winners of the illumi award are presented at our annual Human Insight World Summit. In addition to VIP tickets, winners receive one of the industry’s coolest trophies, a spotting telescope used by explorers on the NASA Space Shuttle, made exclusively by Celestron and branded with the illumi award name.