What do you like best about the product?
UserTesting is by far the fastest way to conduct unmoderated testing with live participants. They have a growing list of functionality that is desirable in a product (survey, moderated, unmoderated, first click, etc. etc.). The customer success managers are responsive and attentive.
What do you dislike about the product?
The quality of the participant pool is not great. Often, participants are not truly eligible for the study they have screened into. Additionally, I dislike that I am unable to see user names in the new survey functionality. Additionally, it's difficult to recruit on UT for any group beyond general market (specific banking customers, commercial customers, private client, small business). I would also appreciate the functionality to double-screen before a participant is deemed eligible to participate in a study, similar to UserInterviews. I find that increases the quality of respondents and weeds out those who are untruthful on screeners.
While UT has all functionality you'd want (surveys, moderated, unmoderated, etc.) it seems that they continue to just add more new products to their roadmap before fine tuning the existing products. For example, in the unmoderated features, there is no way to randomly present more than 2 different prototypes. You can only counter balance with two.
Overall, it seems as though UT has focused on mergers and acquisitions and diversification of products, and in that time their competitors (UserInterviews, MeasuringU, Dovetail, etc.) have eclipsed them in quality because their competitors focus on a single product (moderated interviews, for example with UserInterviews) and become best in class for that specific product.
What problems is the product solving and how is that benefiting you?
The biggest problem is getting the voice of the customer quickly. Proprietary recruitment takes a long time and requires immense human power. Having the ability to just launch to a pool of people is the biggest benefit UT provides.
