Reports

Industry reports and guides for product, design, and competitive studies to bring you actionable data and insights.

Digital assets for Q3 2025 Pulse retail report

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Pulse Report: Retail, Q3 2025

Introduction to the Q3 2025 Pulse Report results The Q3 2025 Retail Pulse Report...
As seen on my feed: a global study of social media shopping behaviors

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Black Friday and the rise of AI: how shoppers are balancing excitement, inflation, and trust

Black Friday has always been a test of patience, planning, and price-watching. But in...

Leadership Signals

Stop Guessing, Start Knowing

How marketers can use fast feedback to break through to...

FORTUNE Brand Studio: The ROI of Customer Empathy Report

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FORTUNE Brand Studio: The ROI of Customer Empathy Report

Teaser image for Forrester study - The total economic impact of the UserTesting Human Insight Platform

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Forrester Study - The Total Economic Impact™ of the UserTesting Human Insight Platform

teaser image for industry reports -generational banking report

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Understanding evolving banking expectations

We all know that consumers' habits are changing, but do we know how and...

Report

Emphasizing Empathy as a Cornerstone of the Customer Experience