Five benefits of ResearchOps [Infographic]

Posted on May 24, 2023
1 min read

Share

If your user research team is wasting time on repetitive tasks, or your reporting is inconsistent leading to confused stakeholders and executives, then perhaps it's time you looked into implementing a ResearchOps program.

The goal of ResearchOps is to make user research activities easier, more consistent, and provide a centralized approach to customer and user insight, to help you make better design and product decisions, faster, while making these insights easily accessible to everyone.

In the following infographic, we highlight the five major benefits you can expect when launching a ResearchOps program.

Calculating and communicating the ROI of product design guide assets

Understand the ROI of your product design

Discover how product teams can align their design efforts with the business metrics that matter most to executive stakeholders.

In this Article

    Read more

    • Blog

      Stop Wasting Ad Spend: How to Catch Underperforming Creative Before It’s Live

      Creative remains king. Among the many variables that make up a successful advertising campaign—including...
    • Picture of a group of people waiting to be interviewed

      Blog

      Performance metrics don’t tell the whole story—but your audience can

      Performance metrics have always been revered as the North Star of a campaign’s effectiveness...
    • a-man-chats-with-an-artificial-intelligence-chat-bot

      Blog

      How AI user research fuels purpose-built products

      According to a recent UserTesting study , more than 75% of AI chatbot users...