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    Design for emotion, not usability: how generative AI changes the rules of successful software

    Most product teams are under intense pressure to deliver AI-enhanced products and features, seize...
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  • Photo of a shopper making a purchase on an ecommerce website

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    10 tips to create CTAs that convert

    ​If your website or app sells products, generates leads, collects sign-ups, or has users...
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  • Photo of a team at a conference table discussing CX strategy

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    The missing piece in your CX strategy (hint: it’s not more tech)

    If you're responsible for digital customer experience, you've probably been here: facing declining conversion...
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    How user feedback in design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...
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  • Top down view of 4 colleagues at a round desk in a meeting

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    How to build a customer experience strategy framework

    In today’s competitive market, great customer experience is a key driver of success. As...
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  • Image of frustrated user opening bank account

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    Top 5 customer frustrations with digital bank account opening

    Opening a digital bank account should be easy and user-friendly. Yet, for many customers...
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  • Photo showing A/B test on mobile phone

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    A comprehensive guide to A/B testing for CRO and UX

    Here's a familiar scenario: you're at a fork in the road with two different...
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  • Blog

    4 tips for customer-centric digital product development

    Collecting customer feedback is an integral part of the digital product development process. Product...
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  • Image of customer giving a company an NPS rating

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    How to leverage Net Promoter Scores for better CX

    When it comes to measuring customer advocacy, many businesses rely on Net Promoter Score...
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All articles

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3 key insights from Forrester’s CX Europe 2019

More than 500 of Europe’s top CX professionals came together in London last week...
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Alfonso de la Nuez on why and how to democratize UX research

Alfonso de la Nuez, UserZoom’s Co-founder and Co-CEO, discusses how we now live in...
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Weekly roundup: top resources for collecting customer feedback

When it comes to collecting customer feedback, one resource that always seems to be...
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3 best practices for SaaS customer onboarding

If you work in SaaS, chances are you’re familiar with the enablement gap that...
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Illustration of a robotic face hovering over a cell phone

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How we used Machine Learning to improve Transcripts

When customers are viewing the video of a completed test, helpful features speed up...
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How to strategically deploy empathy to make better product decisions

This post highlights the insightful Q&A from our recent webinar, Bridging the Empathy Gap...
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Breaking hearts and making stars

In 1976, Elton John and Kiki Dee serenaded audiences, beseeching: “Don’t go breaking my...
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UserTesting and Qualtrics: marrying the narrative with the numbers

Consumers are exposed to better, more seamless, and personalized experiences both digitally and in-person...
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UserTesting gives back: helping underserved students succeed with PowerMyLearning

In a world where business can seemingly consume all of our time—blurring the lines...
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