Travel and hospitality

Costco Travel + UserTesting

Learn how testing with potential customers helped Costco Travel build a better online booking experience

Diya Loney, Product Manager, Costco Travel

UserTesting gives us the fastest insights into our members. It not only helps us understand where to focus, but why. It has become our most essential solution for testing.

Diya Loney

Product Manager, Costco Travel, Diya Loney

  • Created an intuitive website customer experience
  • Successfully launched new product offerings
  • 82%
    Decrease in customer support calls
  • Customer Story Teaser Images. Images are used in the cards on the Customer Story Listing Page.
    See how Expedia Group saves over seven figures a year with fast customer feedback
  • Discover how WestJet uses conversations with customers to make air travel safer and more convenient
  • Customer Story Teaser Images. Images are used in the cards on the Customer Story Listing Page.
    See how human insight helped Skyscanner adapt to uncertainty in a changing world
  • Teaser Images for Customer Stories. These teaser images are used for the Customer Story cards on the Customer Stories Listing page.
    Discover how listening to customers and conducting 'beyond device testing' guided Alaska Airlines through the pandemic