Financial services

KeyBank + UserTesting

See how KeyBank leveraged human insight to upgrade their ATMs and increase net promoter scores by 44%

Era Ziroe - KeyBank

Listen to users and design solutions from their point of view. Inevitably, you will build more engaging experiences.

Era Ziroe

SVP / Director of Client & Employee Experience, KeyBank

  • icon of a feature screen with a check mark
    Frictionless ATM experiences for KeyBank customers
  • 44%
    Increase in Net Promoter Score (NPS)
  • Objectives
    Human-centered design that yields innovative solutions
This was a huge win for Key Design Studio. This was our first experience design project that merged a physical and a digital experience. The project’s success allowed us to gain momentum for an increasing number of projects that consider industrial design and digital design.
Martin Davidson - Key Design Studio
Martin Davidson Director, Key Design Studio
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