Reports

Industry reports and guides for product, design, and competitive studies to bring you actionable data and insights.

Forrester Wave 2026 Image Assets

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UserTesting named a leader in The Forrester Wave™ 2026

UserTesting named a Leader in The Forrester Wave™: Experience Research Platforms, Q1 2026—see why and access the full report.

Digital assets for User Interviews The State of Synthetic Users report

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State of Synthetic Users: Research Report | UserTesting

Explore what 150 UX researchers and senior practitioners think about synthetic users. Download the free report and dataset from UserTesting.

Teaser Image for Forrester TEI Study 2025

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Forrester TEI Report, 2025

The 2025 Total Economic Impact study of UserTesting, conducted by Forrester Consulting, shows an impressive 4x return on investment. Discover how UserTesting's Human Insight Engine provides enterprises with a competitive advantage by reading the full report.

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The loyalty premium: how brand loyalty and consumer trust drive customer retention

What keeps customers coming back in 2025? According to UserTesting’s latest global research study...
Pulse Report Q1 2025 - Media Entertainment, hero

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Pulse Report: Media and Entertainment, Q1 2025

Media and entertainment industry insights As the Media & Entertainment industry evolves, staying ahead...
Image Assets for Pulse Report: Financial Services, Q1 2025

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Pulse Report: Healthcare, Q1 2025

Healthcare industry insights The healthcare industry is undergoing significant transformation, with digital experiences playing...
Digital assets for Usertesting and G2 Grid report for user research winter 2025

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G2 Grid® Report for User Research | Winter 2025

Image Assets for Pulse Report: Financial Services, Q1 2025

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Pulse Report: Financial Services, Q1 2025

Financial Services industry insights The financial services industry is navigating a rapidly changing landscape...
Pulse Report Q1 2025 - High-Tech page teaser image

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Pulse Report: Tech, Q1 2025

Tech Industry Insights In the Tech industry, staying ahead of rapid change isn’t just...
Pulse Report - Q1 2025 Retail page teaser image

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Pulse Report: Retail, Q1 2025

Retail industry insights
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Stream fatigue goes global: survey reveals viewers spend days deciding what to watch

The era of streaming promised convenience, variety, and flexibility—entertainment on demand, free from the...
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Pulse Report: Financial Services, Q4 2024

Financial Services industry insights The financial services industry is navigating a rapidly changing landscape...