Test ideas and prototypes

Visual design evaluation

Gather insights about creatives, designs, videos or other visual elements
Visual design evaluation

What you'll learn

1. Whether your visuals drive an inherently negative or positive reaction from customers

2. Understand whether your logo and/or brand assets are recognizable

3. Whether the tone and message in your videos communicate what you intended, and avoid unintentional interpretations

4. How to test competitive images or visuals to better understand how customers perceive your competitors

Competitive analysis with UserTesting

To stay ahead of the pack, brands often analyze the competition’s strengths and weaknesses to devise winning strategies. This guidebook provides ideas for how UserTesting can help you better understand your competitive differentiators as well as identify areas of opportunity.

How to win over your customers through competitive analysis

Forrester: UserTesting delivers a 665% ROI over three years

A recent Total Economic Impact™ (TEI) Study, conducted by Forrester on behalf of UserTesting, illustrates how organizations using the UserTesting Human Insight Platform can realize $2.03M in value and 665% in ROI over a three-year period.

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