Resource library

Keep your customer at the center of every experience with these resources for product, design, marketing, UX, CX, and more.

Talk to sales

Featured resources

Guide

Effective AI: how to choose the right generative AI features—and build them fast

Generative AI has huge potential to change computing, and tech companies are scrambling to...

Webinar

Winning repeat customers: How retailers can optimize every digital touchpoint for more conversions

Learn more

Report

G2 Grid® Report for User Research | Winter 2025

Woman buying organic produce at a store check out.

Blog

What digital banking can learn from retail checkout design

Digital transformation has swept through banking. But many onboarding experiences still feel stuck in...

person giving a NPS rating on a mobile phone

Blog

Bridging the experience gap for higher NPS and better UX

Customer loyalty isn't earned with just great products, it's earned with great customer experiences...

Blog

Commercials for AI: more reality, less posturing

AI companies are spending heavily on TV commercials, but their ads don’t always resonate...

Photo of self-service customer portal support

Blog

Self-service success: turning your customer portal into a retention machine

In today's digital-first world, customer portals aren't just a nice addition to your service...

Professional using generative AI at work

Blog

5 practical things businesses should do about AI right now

Almost all company leaders say they expect AI to transform their businesses, but many...

Person answering a live intercept test invitation online

Blog

Tap into hard-to-reach audiences with live intercept testing

Connecting with the right audience is at the heart of great research. But what...

Photo from the 2023 THiS conference by UserTesting. This post lists 16 great CX conferences to attend.

Blog

16 must-attend CX conferences in 2025 (and how to get maximum ROI from them)

Customer experience (CX) isn’t just changing—it’s evolving at an exponential rate. AI, automation, and...

Photo of 4 call center workers answering customer support calls

Blog

The customer experience crisis in banking contact centers—and how to fix it

“I was so frustrated, I just kept pressing zero until I got a person.”...

Shoppers are concerned about high grocery costs including eggs

Blog

How high grocery prices are reshaping the way America shops

"I made banana bread the other day… it called for four eggs, and I...

Guide

The executive's guide to empathy-driven ROI

As an executive—the person behind the desk (or kitchen table or makeshift desk in...

Guide

Capitalize on digital opportunities from transformation to optimization

Prioritizing your customer's changing needs and preferences is critical, whether you’ve built a solid...

Guide

Testing at every stage of development

I t’s widely known that a majority—up to 80%—of new products fail. The reasons...

Human Insight: how markets stop guessing and start understanding | Cover

Guide

Human insight: how marketers stop guessing and start understanding

In today’s fast-moving world, marketers need to adapt in real time to the constant...

Guide

Get insights faster: a CX guide for agencies

Whether through focus groups, in-lab testing, or guerilla research, most agencies with a design...

Guide

How to build customer-centric products with fast feedback loops

Product managers play a critical role in the success of companies large and small...

Guide

Actionable insights at every stage of development

Practical use cases for every team With the UserTesting Human Insight Platform, you can...

Guide

Scaling insight for a better customer experience

For a while now, the relationship between customers and those they buy from has...

Guide

UserTesting use case guidebook

With the UserTesting Human Insight Platform, you can get fast feedback from your customers...

Season 12
Ep. 188: Why brand matters and how CMOs are playing out of position
3X CMO Joe Chernov shares why brand matters, how AI sharpens personas, and why marketers must stop chasing pipeline at the cost of long-term impact.
Listen now
Season 12
Ep. 189: Unlocking SaaS growth with fast, focused customer research
Learn how Asia Orangio uses fast customer research to solve SaaS growth challenges and boost retention with insights that drive real action.
Listen now
Season 12
Ep. 190: Build your Plan B: How content entrepreneurship can unlock freedom and meaning
Joe Pulizzi shares how creators and marketers can build freedom and wealth through content entrepreneurship and audience-first strategies.
Listen now
Season 12
Ep. 191: How AI in UX research is augmenting (not replacing) human insight
Discover how AI is transforming UX research. Dr. John Whalen shares insights on simulated users, AI tools, and the future of human-centered design.
Listen now
Season 12
Ep. 192: Why knowing your customers is the smartest GTM strategy
Discover why deep customer understanding—not more pipeline—is the key to GTM success, higher NRR, and smarter growth, with insights from Sangram Vajre.
Listen now
Season 12
Ep. 193: Why human-centered design still matters in an AI world
UX leader Sara Fortier shares why human-centered design still matters in an AI world—and how empathy, strategy, and research drive real product impact.
Listen now
Season 12
Ep. 194: Finding the content-market fit your customers care about
Discover how to find content-market fit, scale with smart distribution, and use AI to create faster, better content with Ross Simmonds.
Listen now
Season 12
Ep. 195: AI employees and the future of work with Surojit Chatterjee
Discover how AI employees are transforming the workplace with Surojit Chatterjee. Learn what it means to build for the future of work—starting now.
Listen now
Season 12
Ep. 197: Marketing effectiveness isn’t just about your latest ad campaign
Discover how Sorin Patilinet applies systems thinking to boost marketing effectiveness and brand growth using AI, data, and creative strategy.
Listen now
Season 12
Ep. 197: Why customer-centric marketing is the real growth engine for B2B brands
Learn how Bill Macaitis scaled brands like Slack and Zendesk using customer-centric marketing, capital-efficient growth, and bold B2B brand strategy.
Listen now
Season 12
Ep. 198: Rethinking innovation: how small behaviors unlock big creative breakthroughs
Tessa Forshaw and Rich Braden share practical ways to unlock innovation using empathy, design thinking, and smarter experimentation.
Listen now
Season 12
Ep. 199: Redefining a beloved brand: What Zoom’s transformation teaches modern business leaders
Zoom CMO Kim Storin discusses brand evolution, collaboration ROI, AI-driven productivity, and how leaders reduce friction and build authentic customer connection.
Listen now
Season 12
Ep. 200: Why conversational AI is already reshaping user experience design
Learn how conversational AI is transforming user experience design and why companies must rethink UX strategies now to stay competitive.
Listen now
Season 12
Ep. 201: Why AI in user research isn’t replacing real people (yet)
Discover how AI and synthetic users are reshaping UX research in this episode featuring insights from researcher Mario Callegaro.
Listen now
Season 12
Ep. 202: Why the evolving role of designers changes everything
Discover how designers are shaping strategy, using AI creatively, and staying close to users to build better products in 2026 and beyond.
Listen now
Season 12
Ep. 203: Podcast: The future of customer insights starts in 2026
Discover what's coming to UserTesting in 2026—from new platform integrations to faster, smarter ways to scale customer insights and empathy across teams.
Listen now
Season 12
Ep. 204: What UX and CX leaders are talking about heading into 2026
Discover how UX leaders are using AI, scaling insights, and shaping voice-first design to drive impact in 2026. Insights from UserTesting experts.
Listen now
Season 12
Ep. 205: From novelty to necessity: Smarter AI strategies for retail with Phillip Jackson
Explore how digital commerce, AI in retail, and culture intersect as Phillip Jackson shares insights on personalization, trust, and the future of customer experience.
Listen now
Season 12
Ep. 206: How digital banking trends in 2026 are bringing humanity back to finance
Discover 2026 digital banking trends, AI personalization, and customer insight tips for building loyalty with Amy Wigdahl on Insights Unlocked.
Listen now
Season 12
Ep. 207: Podcast: Why the UserTesting acquisition of User Interviews signals a bold new future for UX research
UserTesting leaders discuss the acquisition of User Interviews, what it means for researchers, and how it shapes the future of UX research and customer insights.
Listen now

No results

On-Demand Webinar

December 3, 2024

Beyond the buzz: AI as a strategic partner to product teams

Learn more

On-Demand Webinar

November 26, 2024

Designing app experiences that convert: The Costa Coffee success story

Learn more

On-Demand Webinar

November 21, 2024

Generative AI chatbots at age 2

Learn more

On-Demand Webinar

November 19, 2024

Pulse Report: Financial Services, Q4 2024 overview

Learn more

On-Demand Webinar

November 14, 2024

Pulse Report: Retail Q4 2024 overview

Learn more

On-Demand Webinar

November 6, 2024

Pulse Report: Healthcare, Q4 2024 overview

Learn more

On-Demand Webinar

October 22, 2024

Power up human insights with AI

Learn more

On-Demand Webinar

September 25, 2024

Secrets of digital excellence revealed: insider insights from the top 25 US retailers

Learn more

On-Demand Webinar

September 19, 2024

How Intermountain Health exceeds patient and consumer expectations with user feedback

Learn more

Additional resources

Platform & Services
Templates
Get started with our expert-designed test templates. Use them as-is, customized to fit your exact needs.
Learn more
Resource collections
Start here to browse UserTesting's top content by category for UX, UI, usability, user interviews, and customer listening resources
Learn more
Glossary
A repository of acronyms, jargon, and useful words for product and customer teams.
Learn more
Customer stories
Discover how thousands of teams across different industries create exceptional experiences with the UserTesting Human Insight Platform.
Learn more

Pulse Report - Q1 2025 Retail Text & Media image

Pulse Report: Retail, Q1 2025

Uncover the drivers behind consumer loyalty and how innovative retailers succeed in this quarterly Pulse Report.

Get the report

Resource library

Featured resources

Effective AI: how to choose the right generative AI features—and build them fast

Winning repeat customers: How retailers can optimize every digital touchpoint for more conversions

G2 Grid® Report for User Research | Winter 2025

Start here to create great customer experiences

What digital banking can learn from retail checkout design

Bridging the experience gap for higher NPS and better UX

Commercials for AI: more reality, less posturing

Self-service success: turning your customer portal into a retention machine

5 practical things businesses should do about AI right now

Tap into hard-to-reach audiences with live intercept testing

16 must-attend CX conferences in 2025 (and how to get maximum ROI from them)

The customer experience crisis in banking contact centers—and how to fix it

How high grocery prices are reshaping the way America shops

The executive's guide to empathy-driven ROI

Capitalize on digital opportunities from transformation to optimization

Testing at every stage of development

Human insight: how marketers stop guessing and start understanding

Get insights faster: a CX guide for agencies

How to build customer-centric products with fast feedback loops

Actionable insights at every stage of development

Scaling insight for a better customer experience

UserTesting use case guidebook

Ep. 188: Why brand matters and how CMOs are playing out of position

Ep. 189: Unlocking SaaS growth with fast, focused customer research

Ep. 190: Build your Plan B: How content entrepreneurship can unlock freedom and meaning

Ep. 191: How AI in UX research is augmenting (not replacing) human insight

Ep. 192: Why knowing your customers is the smartest GTM strategy

Ep. 193: Why human-centered design still matters in an AI world

Ep. 194: Finding the content-market fit your customers care about

Ep. 195: AI employees and the future of work with Surojit Chatterjee

Ep. 197: Marketing effectiveness isn’t just about your latest ad campaign

Ep. 197: Why customer-centric marketing is the real growth engine for B2B brands

Ep. 198: Rethinking innovation: how small behaviors unlock big creative breakthroughs

Ep. 199: Redefining a beloved brand: What Zoom’s transformation teaches modern business leaders

Ep. 200: Why conversational AI is already reshaping user experience design

Ep. 201: Why AI in user research isn’t replacing real people (yet)

Ep. 202: Why the evolving role of designers changes everything

Ep. 203: Podcast: The future of customer insights starts in 2026

Ep. 204: What UX and CX leaders are talking about heading into 2026

Ep. 205: From novelty to necessity: Smarter AI strategies for retail with Phillip Jackson

Ep. 206: How digital banking trends in 2026 are bringing humanity back to finance

Ep. 207: Podcast: Why the UserTesting acquisition of User Interviews signals a bold new future for UX research

No results

Beyond the buzz: AI as a strategic partner to product teams

Designing app experiences that convert: The Costa Coffee success story

Generative AI chatbots at age 2

Pulse Report: Financial Services, Q4 2024 overview

Pulse Report: Retail Q4 2024 overview

Pulse Report: Healthcare, Q4 2024 overview

Power up human insights with AI

Secrets of digital excellence revealed: insider insights from the top 25 US retailers

How Intermountain Health exceeds patient and consumer expectations with user feedback

Additional resources

Templates

Resource collections

Glossary

Customer stories

Pulse Report: Retail, Q1 2025

Get the latest news on events, research, and product launches