Technology

Tucows + UserTesting

Watch how Tucows evaluated perceptions from website visitors to rebrand and attract better employees

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  • 90%
    Positive brand associations, up from 60%
  • 2X
    Increase in number of employees hired
  • 100%
    Stronger company culture with shared purpose
With UserTesting, the unbiased feedback we got made our Careers page go from "confusing" to "awesome." And that allowed us to hire more top talent and literally double our employee base in just 18 months.
Jess Johannson, Chief People Officer, Tucows
Jess Johannson Chief People Officer, Tucows
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