Customer environment and context

Gain a deeper understanding of a customer’s environment
ethnography study

Use this template to:

  • Quickly gather perspectives from customers interacting with your product or service in their own environment so you can adapt to better meet their needs.

  • Test any experience with any audience. You can ask contributors to show you their surroundings such as a living room, kitchen, or inside their vehicle or show how they interact with a product such as a thermostat or toaster in their home.

  • Our mobile recorder also allows for customer experience studies such as unboxing and destination studies.

Seeing a person interact or use a product in their own environment opens up opportunities for you to virtually be in their shoes. Easily see, hear and talk to your customers remotely as they engage with your products, apps, and messaging in their own environment. 

Gain a deeper understanding of a customer’s environment