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Keep your customer at the center of every experience with these resources for product, design, marketing, UX, CX, and more.

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MCP product release 2026

Platform & Services

Customer Insight for AI Workflows | UserTesting MCP Server

Combine AI with real human insight. Use UserTesting in ChatGPT, Claude, Figma Make, and other MCP clients to analyze, generate, and validate faster.

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Design Better UXR report 2026

UX Research Leadership Playbook: Scaling Insight in the Age of AI

Discover how UX research leaders are evolving into strategic partners in the age of AI. Learn to scale insight, influence decisions, and build modern research systems.

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Digital assets for User Interviews The State of Synthetic Users report

Report

State of Synthetic Users: Research Report | UserTesting

Explore what 150 UX researchers and senior practitioners think about synthetic users. Download the free report and dataset from UserTesting.

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Start here to create great customer experiences

Hero Image for Awareness blog post #1 (2X: Increase Design Efficiency). An image of femal web designer in the office with notebook.

Blog

Design feedback loops: the secret to faster, smarter, more confident teams

Every designer knows the tension between creativity and certainty. Designers pour hours into crafting...
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engineers are working at 3d printing workshop

Blog

Stop shipping guesswork: How prelaunch testing cut 25% of iterations

Every product team knows the frustration of rework: revisiting features that didn’t land, redesigning...
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app design technology and failure concept stress

Blog

What's the cost of bad UX?

Ever clicked a button that didn't respond, searched for something that should be easy...
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All_about_halloween_blog_hero_image.png

Blog

Here are America’s favorite Halloween candy and costumes in 2025

Every October, store shelves fill with sugar, sequins, and storytelling. Halloween is more than...
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open office, corporate, team

Blog

Friction to flow: lessons from the Total Economic Impact™ study

Every digital team is chasing the same goal: deliver better experiences faster. But there’s...
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Colors Blog Image.png

Blog

Which color sells the best?

Walk into a store and you’ll probably notice the price tags, the layout, maybe...
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Customer-journey-optimization_5-KPIs-to-reduce-bounce-and-convert_hero

Blog

Customer journey optimization: 5 KPIs to reduce bounce and convert

Marketing does not end with a click. It begins there. Digital marketing teams spend...
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The UserTesting team at Content Marketing World

Blog

Stop guessing, start knowing: Lessons from Content Marketing

Walking into Content Marketing World this year, I expected wall-to-wall conversations about AI. Instead...
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Screenshot of a woman holding a Labubu

Blog

The Labubu hype is real, but it’s not who you think

Why are people going nuts over Labubus? The viral, collectible dolls raked in $418M...
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Calculating and communicating the ROI of product design guide assets

Guide

Calculating and communicating the ROI of product design

In an era of shrinking budgets and accelerating product demands, product designers are being...
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Guide: How To Successfully Redesign a Website With User Tests (French) | Cover

Guide

Comment réussir sa refonte de site web grâce aux tests utilisateurs ?

Réussir sa refonte de site web en intégrant de vrais utilisateurs tout au long...
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The UK Banking Empathy Experience Index | Teaser Image

Report

The UK Banking Empathy Experience Index (EXi)

Why read this report It has been over a year since government legislation has...
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UserTesting Empathy Experience Index Report | Teaser Image

Report

UserTesting Empathy Experience Index (EXi) Report: multichannel retail

The pandemic forced organizations to change the way they do business and deliver experiences...
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Deconstructing the rise of fintechs

Guide

Deconstructing the rise of fintechs

T rendy. Innovative. Exciting. Those aren’t the words usually used to describe traditional financial...
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Getting Started With User Feedback Teaser Cover

Guide

Getting started with user feedback

User feedback allows you to understand user expectations and impressions throughout the design process—whatever...
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Report

Use case guidebook: testing financial services experiences

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Image French Guide Barometer 2024 – UX and UX Research in companies assets, teaser image

Report

Baromètre 2024 – L’UX et l’UX Research dans les entreprises

Chez UserTesting, nous travaillons avec des milliers de professionnels avec qui nous partageons les...
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As seen on my feed: a global study of social media shopping behaviors

Report

As seen on my feed: a global study of social media shopping behaviors

It’s difficult to overstate the impact of social media on nearly every aspect of...
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  • Explore design leadership in the age of AI—why slowing down, embracing creativity, and focusing on human insight leads to better product design.

    Season 14

    Ep. 223: Design leadership in the age of AI: slowing down to think better

    Explore design leadership in the age of AI—why slowing down, embracing creativity, and focusing on human insight leads to better product design.
    Listen now
  • Figma’s Pedro Hernandez explores AI in design leadership, balancing speed with craft, and why human insight still drives great UX.

    Season 14

    Ep. 224: AI made design faster. Now leaders need to make it better.

    Figma’s Pedro Hernandez explores AI in design leadership, balancing speed with craft, and why human insight still drives great UX.
    Listen now
  • Learn how Bansi Mehta’s Sense, Shape, Steer framework helps teams design trustworthy, human-centered AI experiences users adopt.

    Season 14

    Ep. 225: Designing trustworthy AI with the Sense, Shape, Steer framework

    Learn how Bansi Mehta’s Sense, Shape, Steer framework helps teams design trustworthy, human-centered AI experiences users adopt.
    Listen now
  • As AI makes building easier, customer insights, human judgment, and UX research become the keys to creating products people want.

    Season 14

    Ep. 226: Customer insights become the advantage when AI can build anything

    As AI makes building easier, customer insights, human judgment, and UX research become the keys to creating products people want.
    Listen now
  • Learn how AI agents are transforming product development, why customer discovery matters more than ever, and how teams can adopt AI successfully.

    Season 14

    Ep. 227: AI can build almost anything now. That’s the problem.

    Learn how AI agents are transforming product development, why customer discovery matters more than ever, and how teams can adopt AI successfully.
    Listen now
  • Meltem Naz Kaso explores the future of UX research, building trust, driving business impact, and creating career resilience in the age of AI.

    Season 14

    Ep. 228: Future-proofing your UX career

    Meltem Naz Kaso explores the future of UX research, building trust, driving business impact, and creating career resilience in the age of AI.
    Listen now
  • Robyn Bolton shares how innovation leadership and customer insights drive real business results — and why most companies confuse activity with progress.

    Season 14

    Ep. 229: Most companies don't have an innovation problem. They have a leadership problem.

    Robyn Bolton shares how innovation leadership and customer insights drive real business results — and why most companies confuse activity with progress.
    Listen now
  • Cordial's Matt Howland on the Shopper Context Protocol, AI agent commerce, and how brands can keep customer context as AI agents start shopping.

    Season 14

    Ep. 230: When the checkout disappears, who keeps the customer?

    Cordial's Matt Howland on the Shopper Context Protocol, AI agent commerce, and how brands can keep customer context as AI agents start shopping.
    Listen now
  • AI moves fast, but humans provide direction. UserTesting leaders unpack AI in the loop, agentic AI, and building trustworthy AI experiences.

    Season 14

    Ep. 231: AI can build anything. It still needs someone to point the way.

    AI moves fast, but humans provide direction. UserTesting leaders unpack AI in the loop, agentic AI, and building trustworthy AI experiences.
    Listen now
  • Trust, not usability, is the real test for agentic AI. Walmart's Chase Keaton explains what that means for UX research and design teams.

    Season 14

    Ep. 232: Why agentic AI's biggest problem isn't intelligence. It's trust.

    Trust, not usability, is the real test for agentic AI. Walmart's Chase Keaton explains what that means for UX research and design teams.
    Listen now
  • Paul Humphrey of Next shares his UX research strategy for scaling insights, earning stakeholder buy-in, and using AI in UX research responsibly.

    Season 14

    Ep. 233: The mindset shift that turns UX research into a strategic business advantage

    Paul Humphrey of Next shares his UX research strategy for scaling insights, earning stakeholder buy-in, and using AI in UX research responsibly.
    Listen now
  • Discover why AI-powered customer insights need human interpretation as Chui Chui Tan explores cultural context and blind spots, global research, and smarter decisions.

    Season 14

    Ep. 234: The biggest risk in AI-powered customer insights isn't AI. It's cultural blind spots.

    Discover why AI-powered customer insights need human interpretation as Chui Chui Tan explores cultural context and blind spots, global research, and smarter decisions.
    Listen now
  • Progressive's Marc Majers on AI in UX research, synthetic users, and the mindset that still separates good researchers from the rest.

    Season 14

    Ep. 235: What a wedding DJ can teach you about user research

    Progressive's Marc Majers on AI in UX research, synthetic users, and the mindset that still separates good researchers from the rest. 
    Listen now
  • Discover how Greg Nudelman approaches UX for AI, AI product design, customer discovery, risk, and ROI to build AI products that deliver real value.

    Season 14

    Ep. 236: UX for AI: why building faster is no substitute for building the right thing

    Discover how Greg Nudelman approaches UX for AI, AI product design, customer discovery, risk, and ROI to build AI products that deliver real value.
    Listen now
  • Explore how AI is reshaping UX research—and why Nick Cawthon says human insight, strategic thinking and connection matter more than ever.

    Season 14

    Ep. 237: AI is making UX research faster. But are we asking the right questions?

    Explore how AI is reshaping UX research—and why Nick Cawthon says human insight, strategic thinking and connection matter more than ever.
    Listen now
  • Explore how AI is reshaping product development, blurring team roles, accelerating experimentation, and making human judgment more important.

    Season 14

    Ep. 238: Stop staying in your lane: How AI is reshaping product teams

    Explore how AI is reshaping product development, blurring team roles, accelerating experimentation, and making human judgment more important.
    Listen now
  • Roger Wong explores AI in product design, sharing how human judgment, customer feedback and design fundamentals help teams build better products.

    Season 14

    Ep. 239: The AI design trap: Why shipping faster isn’t enough

    Roger Wong explores AI in product design, sharing how human judgment, customer feedback and design fundamentals help teams build better products.
    Listen now
  • Explore Rich Mironov’s take on AI in product development—and why faster coding still requires human judgment, customer discovery, and product strategy.

    Season 14

    Ep. 240: AI can help you build faster. It can’t tell you what’s worth building.

    Explore Rich Mironov’s take on AI in product development and why faster coding still requires human judgment, customer discovery, and product strategy.
    Listen now
  • Explore how AI is reshaping product development, blurring team roles, accelerating experimentation, and making human judgment more important.

    Season 14

    Ep. 241: The 80% problem: What AI still needs from humans

    Explore why AI makes human expertise, judgment, taste and craft more important—and how teams can use AI to improve creativity without sacrificing quality.
    Listen now
  • Discover why UserTesting is becoming part of Auros and how human intelligence can help organizations build, test and evaluate more trustworthy AI.

    Season 14

    Ep. 242: Why human intelligence matters more as AI gets smarter

    Discover why UserTesting is becoming part of Auros and how human intelligence can help organizations build, test and evaluate more trustworthy AI. 
    Listen now

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Anthony Rogalski
Brie Cloud's headshot

On-Demand Webinar

November 19, 2024

Pulse Report: Financial Services, Q4 2024 overview

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Bobby Meixner
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On-Demand Webinar

November 14, 2024

Pulse Report: Retail Q4 2024 overview

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Amy Wigdahl
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On-Demand Webinar

November 6, 2024

Pulse Report: Healthcare, Q4 2024 overview

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On-Demand Webinar

October 22, 2024

Power up human insights with AI

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On-Demand Webinar

September 25, 2024

Secrets of digital excellence revealed: insider insights from the top 25 US retailers

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Lija Hogan

On-Demand Webinar

September 19, 2024

How Intermountain Health exceeds patient and consumer expectations with user feedback

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Lija Hogan

On-Demand Webinar

September 10, 2024

Mastering AI-Powered surveys with UserTesting

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Nadya Sustache
Lija Hogan

On-Demand Webinar

August 28, 2024

Emerging trends and tools in UX

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Lacey Fabrizio
Mike McDowell, Principal Platform Marketing Manager

On-Demand Webinar

August 27, 2024

Insider tips on leveraging AI-Powered surveys

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Additional resources

  • Hero Image for Templates

    Platform & Services

    Templates

    Get started with our expert-designed test templates. Use them as-is, customized to fit your exact needs.

    Learn more
  • teaser-2024-collections-uxresearch-400x208_720.png

    Resource collection

    Resource collections

    Start here to browse UserTesting's top content by category for UX, UI, usability, user interviews, and customer listening resources

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  • someone on ipad

    Glossary term

    Glossary

    A repository of acronyms, jargon, and useful words for product and customer teams.

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  • Executives reviewing design strategy

    Customers

    75 of Fortune 100

    Discover how thousands of teams across different industries create exceptional experiences with the UserTesting Human Insight Platform.

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Guide - HERO - The better way to drive renewals, Increasing software renewals, reducing churn

WEBINAR: Better together: Unlocking deeper audience access with UserTesting + User Interviews

Want to learn how UserTesting and User Interviews work together?

You’ll learn:

  • How to reach harder-to-find audiences
  • When to use advanced screening and manual recruiting
  • How teams scale diary studies and real customer research
Save your seat
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